Brand Kit
Official Colorado Gambler logos, color palette, typography, and usage guidelines for casino operators, media partners, and affiliates.
Logo Variants
Primary Logo (Dark BG)
Use on dark backgrounds
Badge / Crest
Use for editorial seal, verified badge
Color Palette
Gambler Gold
Primary accent, headlines, CTAs
Gambler Red
Alerts, featured tags, borders
Neon Blue
Sportsbooks, links, interactive
Neon Green
Verified badges, positive states
Deep Black
Page background
Card Dark
Card backgrounds
Border Line
Dividers, borders
Cream Text
Primary body text
Muted Text
Secondary text, descriptions
Typography System
Playfair Display
Headlines, masthead, display text · Weights: 700, 900
COLORADO GAMBLER
Lora
Body copy, editorial text · Weights: 400, 400i
Colorado's casino authority since 1991.
Space Grotesk
UI labels, tags, navigation, data · Weights: 400, 500, 700
BLACK HAWK · CENTRAL CITY · CRIPPLE CREEK
Space Mono
Promo codes, stats, monospace data · Weights: 400, 700
CODE: PLAYLSR · 4.9 ★
Usage Guidelines
Do
- ✓Use the Colorado Gambler logo on dark backgrounds only
- ✓Maintain minimum clear space equal to the logo height
- ✓Use Gambler Gold (#C9A84C) as the primary accent color
- ✓Reference 'Colorado Gambler' in full on first mention
- ✓Include the 'Est. 1991' or 'By Patrick Sweeney' byline when space allows
Don't
- ✗Do not place the logo on light or white backgrounds
- ✗Do not alter, recolor, or distort the logo in any way
- ✗Do not use the Colorado Gambler name to imply endorsement without written permission
- ✗Do not use the Verified badge unless your listing has been officially claimed
- ✗Do not reproduce editorial content without attribution and linking
Download the Full Brand Kit
All logos, color swatches, font files, templates, and guidelines in one package. Available to verified casino operators and media partners.